The goal of this chapter is to introduce the concept of Facebook pages and walk through the process of creating one. The chapter starts off with a discussion of what a Facebook page is, as well as the pros and cons of using Facebook, and then there’s a tour of creating one. If you have not created a Facebook page before, I recommend giving it a shot, even if you don’t have an “official” project yet. As with many free tools these days, you can come back and delete it.
What Is a Facebook Page?
A Facebook page
is a central “hub” for a business or non-profit organization to establish a social media presence ...