© Todd Kelsey 2017

Todd Kelsey, Introduction to Social Media Marketing, 10.1007/978-1-4842-2854-8_7

7. Hootsuite

Todd Kelsey

(1)Wheaton, Illinois, USA

In this chapter, we’re going to look at Hootsuite , a tool that helps you manage social media by providing assistance on developing and posting content to multiple social networks. It’s part of the “skill toolbox” that I recommend exploring. If you haven’t created a blog, Facebook page, Twitter account, and LinkedIn page yet, I recommend reviewing the first chapters in this book and creating those accounts. You can get something out of this chapter simply by reviewing it, but I recommend setting up those accounts and then “connecting” them to Hootsuite. The LinkedIn page isn’t strictly necessary, ...

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