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Introduction to Video Production by Jaime Gomez, Ronald Compesi

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CHAPTER   12

Graphics and Set Design

 

Graphic elements within television and video programs include a variety of visual materials ranging from simple titles to elaborate settings. Graphics are an increasingly important part of the creative process of television and video production because they contribute significantly to the unique look and feel of each program.

Graphic elements are used in a variety of ways, from displaying the name of a person on the screen to depicting a whole setting in which action is staged. Graphics can catch the viewer’s attention at the start of a show, they can provide information about the people who appear on screen, or they can immerse the viewer in a completely artificial environment. Increasingly, electronic ...

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