Chapter 11

Storyboarding to Multimedia Platforms

This is the last chapter of the book and I have been looking forward to writing this chapter for a long time. This is the capstone app if you will. The app that teaches you how to market your restaurant, business, or whatever you like to various multimedia platforms. I chose to promote a band for this app because it includes iTunes and many of my students struggle with iTunes. We will take care of that right here. In the lecture hall, I first walk through the app with the students as they imagine they are in a distant place and time and they've discovered a band called The Beatles. They then market that band on the Web, YouTube, and iTunes. In the second half of this project, the students create ...

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