Chapter 1

Creating Compelling Mobile Applications

In This Chapter

arrow Knowing what makes mobile devices so appealing

arrow Understanding the strengths and weaknesses of mobile devices

arrow Assessing the right application for the right device — the “Application Ecosystem”

The last time I looked, it seemed as though every developer with an iPhone and a Macintosh had developed an application and put it in the store.

Okay, I exaggerate a bit, but not by much.

But creating a successful mobile app today is a lot different from how it was when Apple first opened the iPhone to third-party developers in March 2008. And being late to this party (as opposed to being an underdressed Californian racing to catch the last flight out of New York on a bitterly cold night) may actually be a good thing. A fairly clear picture is emerging of where things are heading based on what users want and need, and having that picture is a great position to be in when you’re developing applications.

In this chapter, I explain what you need to understand about iPhone applications (and mobile applications in general) and what you need to think about before you go out and develop a new app.

Welcome to Mobile 2.0

As is its cousin ...

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