If you want to get people’s attention and hold it with your videos, you have to do more than just point the camera. You have to tell them a story. Great filmmaking and great videos are about great stories and great storytelling.
When you learned to shoot, all you really had to do was to follow your instincts. You already knew what it should look like. When it comes to storytelling, you also already know how to do this. You just didn’t know that you knew until now.
You have, in fact, been a storyteller all your life. The only difference is now you have to learn to do it with video. But it’s much easier than you think.
Let’s take ...