Chapter 9. NOW YOU'RE ASKING
In which we discover the incredible power of always asking questions
You may feel very uncomfortable with some of the more 'pushy' or 'sales' techniques and worry that it is going right back to the bad old days of insistent obnoxious salespeople. If someone is an expert with the sabre, should they worry about imparting that skill in a book in case people run amok in supermarkets slashing and shouting, "On guard!"? Persuasion, in all its forms, is powerful and should be used responsibly. This bit of pushiness is used just to crack through that shell of resistance to give you the chance to do something wonderful for your customer or friend. When people fail at this they say that it made them uncomfortable, that it is ...
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