3.4. Inventing a Project Kickoff

Every project requires a project kickoff. So what is it, how do you get one, and why is it needed? A project kickoff is a meeting—or an evenT&Mdash;to introduce the project, the management backing the project, the project manager, and the team members. It should be friendly, yet authoritative; organized; and used as a mechanism to assign ownership of the project to the team.

A project kickoff is needed to establish the launch of the project, who's in charge of the project, and who's in control of the project team. The kickoff is an event to allow management to rally the troops, organize the team, and get everyone excited about the upcoming plans. It's also an opportunity to convey to everyone that the trip ahead ...

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