March 2012
Beginner
288 pages
6h 41m
English

Hands-on techniques for collaborating and involving stakeholders in research planning, execution, analysis, and reporting
Chapter 4 introduces ways to team up with stakeholders. It describes the different stages in which UX research practitioners collaborate with stakeholders for better buy-in for research results. Collaboration with stakeholders happens when planning studies, recruiting participants, interacting with study participants, and coanalyzing the data collected and when results are reported to others.
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