Perceived Performance
It is important to understand that the user has a particular view of performance that allows you to cut some corners. The user of an application sees changes as part of the performance. A browser that gives a running countdown of the amount left to be downloaded from a server is seen to be faster than one that just sits there, apparently hung, until all the data is downloaded. People expect to see something happening, and a good rule of thumb is that if an application is unresponsive for more than three seconds, it is seen to be slow. Some Human Computer Interface authorities put the user-patience limit at just two seconds; an IBM study from the early ’70s suggested people’s attention began to wander after waiting for more than just one second. For performance improvements, it is also useful to know that users are not generally aware of response time improvements of less than 20%. This means that when tuning for user perception, you should not deliver any changes to the users until you have made improvements that add more than a 20% speedup.
A few long response times make a bigger impression on the memory than many shorter ones. According to Arnold Allen,[1] the perceived value of the average response time is not the average, but the 90th percentile value: the value that is greater than 90% of all observed response times. With a typical exponential distribution, the 90th percentile value is 2.3 times the average value. Consequently, so long as you reduce the ...
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