ABOUT THE AUTHORS
STEPHEN WUNKER
Stephen Wunker is the managing director of New Markets Advisors. As a specialist in new markets, Stephen combines world-class strategy consulting and entrepreneurial skills. He is the author of Capturing New Markets: How Smart Companies Create Opportunities Others Don’t, named one of the five Best Business Books of 2011. Stephen has a long track record of creating successful ventures for his own companies and on behalf of clients.
As a consultant, Stephen was a long-term colleague of Harvard Business School Professor Clayton Christensen in building up his innovation consulting practice, Innosight. He has cowritten two articles with Professor Christensen and helped to put together his book on health care, The Innovator’s ...
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