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John Adair's 100 Greatest Ideas for Smart Decision Making by John Adair

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Idea 85: How to improve your creativity

Mankind is pre-eminently creative, destined to strive consciously for a purpose and to engage in making – that is, incessantly and eternally to make new roads, wherever they may lead.

Fyodor Dostoevsky, Russian writer

One of the most valuable principles for improving your creative approach to work and life is to learn to think outside the box. Essentially that means being willing to challenge the assumptions, often unconscious, that put an invisible cage around the bird of thought.

Making analogies is often the trigger for new ideas. Creative thinking often begins with the perception of a relation – a spark of meaning – between two apparently unrelated things or ideas.

Really creative people have a wide ...

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