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Preface
e signicance of knowledge discovery and data mining (KDDM) is on the rise
because it serves as the glue to supporting the successful deployment of organi-
zational learning for improved decision making and competitiveness. e aim
of this book Knowledge Discovery Process and Methods to Enhance Organizational
Performance is to provide some meaning or signicance to organizations and per-
sons who may be less experienced in the application of KDDM activities.
Although the terms “data mining” and “KDDM” are sometimes used inter-
changeably, data mining is but one step in a series of steps in the KDDM process.
Data mining is the process of ...