Launch: How to Quickly Propel Your Business Beyond the Competition

How to Use Twitter to Grow Your Business

Can Twitter actually help my business, or is it a complete waste of my valuable time? This was the very question I asked myself only a few months back.

Perhaps you've pondered the same?

When people I respect started singing the praises of Twitter, I decided to give it a go. At first I just didn't get it. However, after a short while, I was shocked at the level of access to high-profile individuals I was able to achieve.

This article reveals how bestselling authors and business professionals use Twitter to grow their businesses, and reveals ideas you can employ to achieve Twitter success.

In fact, I used Twitter (and LinkedIn) to source much of what you see here!

First, What Is Twitter Again?

“Twitter is instant messaging made available to the public,” stated talk show host and author Hugh Hewitt.

I think that's a fair starting point. I've heard others call Twitter a microblogging platform.

Here's what you need to know: According to the State of the Twittersphere report, each day 5,000 to 10,000 new people join Twitter. Current estimates of total users top out around 5 million. That's a lot of opportunity.

Twitter allows you to post updates (called tweets) as often as you want (limited to 140 characters). When you follow other people on Twitter, you see their tweets. When they follow you, they see your tweets.

It's a constant stream of communication. The good news is you can turn it on or off as often as you like. Twitter also keeps a public ...