Layout Workbook

INTUITION

                 There is a vitality, a life force,

                         a quickening that is translated through you into action,

and because there is only one of you in all time,

             this expression is unique.

                      And if you block it,

                                 it will never exist through any other medium,

                              and will be lost.

                      MARTHA GRAHAM
                                   choreographer, dancer

TRUSTING THE INNER VOICE

Designers are creative thinkers and visual problem solvers. Every project demands a different aesthetic and intellectual approach to communicate appropriately, effectively, and distinctively. Although basic design rules and techniques must be learned, applied, and practiced, visual solutions are not formulaic. Each designer contributes individual knowledge, skills, experiences, and intuitive abilities to the design ...