Chapter 4
CONVERTING VISION TO STRATEGY
Planning is bringing the future into the present so that you can do something about it now.
—Alan Lakein
From storyteller to engineer • The three portfolios: future state, innovation, and investment • Bridging the growth gap: strategic opportunity areas • Walking the strategy back • What to slow down / what to shut down • The three portfolios as a system • You can’t reap what you don’t sow • When to “burn the boats”
When a leading defense contractor reviewed its long-term strategy in 2010, they projected current industry trends and business prospects out to 2020. The results were reassuring: its pipeline of new and existing contracts would sustain revenue growth at exactly the rate ...
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