Chapter 8

MOVING BEYOND THE BUSINESS WORLD

Neither a wise man nor a brave man lies down on the tracks of history to wait for the train of the future to run over him.

—Dwight D. Eisenhower

The moonshot  •  Holding the wolf by the ear  •  Hillbilly armor  •  The 535-member board of directors  •  Universities vs. workforce accelerators  •  What do you want to be when you grow up?  •  Growth is not just about scale; value is not just about dollars

Think about the original moonshot: landing a man on the moon in less than a decade was a powerful, visionary challenge that galvanized the whole nation. As President John F. Kennedy declared in his May 25, 1961, speech, “We will do it not because it’s easy, but because it’s hard, because that goal ...

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