CHAPTER 2

Civility and the Human Side of Leadership

The deepest principle in human nature is the craving to be appreciated. —William James, psychologist and philosopher

It is vital that your leaders learn and understand from the start that business is about people and, therefore, their leadership techniques must embrace their humanness. This chapter addresses the timely importance of developing your leaders to the point where they can clearly recognize and appreciate the value of people not just as revenue producers, but as human beings. Here is where your leaders discover the meaning of embracing the human side of leadership. In other words, ...

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