1Struggle Is Not a Four-Letter Word
Heaven knows we need never be ashamed of our tears, forthey are rain upon the blinding dust of earth, overlying ourhard hearts. I was better after I had cried, than before—moresorry, more aware of my own ingratitude, more gentle.
—Charles Dickens, Great Expectations
RITA MARSHALL’S TALENTS FOR CRAFTING GREAT PUBLIC RELAtions (PR) campaigns propelled her into a managerial position by the age of 30. Soon after arriving at her new company, she encountered her first leadership struggle.
Marshall was working as a PR professional in an advertising agency. The two disciplines—advertising and public relations—are very different, with dissimilar business models, nomenclatures, and rhythms for engaging with clients. ...
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