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Leadership Communication
book

Leadership Communication

by E. Bruce Harrison, Judith Mühlberg
September 2014
Intermediate to advanced content levelIntermediate to advanced
300 pages
7h 26m
English
Business Expert Press
Content preview from Leadership Communication

CHAPTER 13

Pre-crisis Intelligence: SEC Risk Factors

Chief communication officers (CCOs) engage the company and its stakeholders through leadership communication. Stakeholder values are underscored. Investors are a critical focus. Signal events such as the quarterly conference call provide benchmark information and commentary by corporate leaders to investors and investment advisers. Alongside this regular flow of information relevant to stakeholders, generated by every U.S. public company, there is an alternative, standing communication resource. This is a year-span report prepared by the company, aimed at the firm’s investors, to provide detail on the ways in which investor values could be put at risk. Annual Report 10-K, required by the Securities ...

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Publisher Resources

ISBN: 9781606498088