© Bar Schwartz 2020
B. SchwartzLeadership in a Time of Continuous Technological Changehttps://doi.org/10.1007/978-1-4842-6300-6_2

2. Identity

Who Are You in Your Context?
Bar Schwartz1 
(1)
Berlin, Germany
 

Identity stands for the way you see yourself. When you are asked who you are, your identity is the labels you associate yourself with. These labels typically start with “I.” For example, I am an Israeli, I am a woman, I am an empathic person, I care about people and their well-being, and I am results-oriented.

Identity is formed throughout our lifetime. It starts early on when we are infants and matures during our adolescence and early adulthood. Some people experience their identity to be very adaptable. When they look back, they do not recognize ...

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