ACTION STEPS

Although mind-sets are important, the actions of leaders and organizations to create the direction, alignment, and commitment needed for global responsibility are even more important. Following are some of the most prominent practices that are helpful in addressing GR.

Support from Top Management The CEO is often the driver of GR efforts. This means that in the most sustainability oriented companies, he or she, along with the top management team, plays a central and active role in making global responsibility visible, raising awareness about GR, and exhibiting personal commitment to this agenda. Some of the specific practices employed by these CEOs, chief operating officers, and other top leaders include introducing internal written ...

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