Informing Leaders of the Latest Developments in Research and Practice
The Importance of Subordinate Feedback
Stéphane Brutus and Manuel London
Despite its obvious importance, feedback—the information that people receive about their performance—is not abundant in organizations. It comes essentially from three sources, each with real limitations.
One source of feedback is self-evaluation. For instance, consider a manager who is proposing a radical shift in marketing strategy to the top executives of his company. After the big meeting, he asks himself such questions as, “Did the meeting go as planned?” “Did the message get through?” Managers must continuously evaluate themselves, and this process allows them to get some grasp ...