CHAPTER 4 Challenge the Process

WHEN KIM LOEB BECAME EXECUTIVE DIRECTOR of Professional, Applied and Continuing Education (PACE), the program was small and losing money. She immediately set about restructuring PACE by overhauling programs and courses that hadn’t been updated in decades, refocusing initiatives on student services and bringing in professional development resources to ensure that her team was working to full capacity. Within five years Kim’s program offered more than 600 full- and part-time programs, courses, and workshops. It recruited students from more than 30 different countries and generated over $1 million in revenue. “People say it’s so great your university sends you on international recruitment trips,” Kim told us. “But ...

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