NOTES

Chapter 1

1. Training Magazine does an annual industry report in which the magazine shares trends in the industry. See www.trainingmag.com/article/2011-training-industry-report.

2. Bersin & Associates does an annual study of learning and development and spending trends. In 2010, its information was based on a survey of 748 U.S. organizations. The report is available at www.bersin.com. More can be read at Supervisory Management Training at eHow.com: www.ehow.com/about_4708246_supervisory-management-training.html#ixzz1EnGCMjOY.

3. The 10 percent knowledge transfer is reported in training magazines (“The Low-Hanging Fruit Is Tasty,” Chief Learning Officer, March 2006), books (The Learning Alliance, by Robert Brinkerhoff and Stephen Gill). ...

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