1. Creative Destruction

Change is a fact of life. The world is changing faster than ever before, and the challenges of tomorrow will almost certainly be different from and more demanding than those of today. While no one can say precisely what these challenges will be or how to prepare for them, some things are pretty obvious from our recent history. This book describes the nature of these challenges and a strategy that will help you to address them.

Corporate Churn

The first new phenomenon that is obvious from our recent history is corporate churn. Industry leaders always fail, and sometimes they fail surprisingly quickly. Consider, for example, what has happened to the largest and most successful U.S. businesses. In the 24 years from 1956 ...

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