CHAPTER 4

Reality Having No Illusions

In this chapter, we strengthen the sense of reality, the contact with the facts, the feeling of sinking your teeth into something—an attitude that is, as it should be, cultivated intensely in business. Such is the meaning of reality as a dominant leadership dimension, or strategy. Each tactic contains many elements, some overlapping. Together, they should craft for you a comprehensive mosaic of what it means to be in touch with the real world.

Elements of the Tactics

Good business strategy requires staying in touch with reality, that is, paying meticulous attention to practical details and to the precise needs of your immediate and end customers. Visionaries often have trouble with these details. They do ...

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