In this chapter I outline:

•  The importance of personal presence and impact in leading others.

•  The importance of emotional intelligence.

•  How to influence others effectively.

Personal presence and impact

In order to bring others with you as a leader, you need to be able to influence effectively. Being aware of your own style of communication and preferences is a first step.

Typically, people have a preference for one of four basic styles of communication. At times they may use a combination of two styles. These styles are:

•  Direct:

image  taking charge

  communicating directly


  focused on the big picture. ...

Get Leading for Success now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.