Chapter 6. Nurturing Motivation
At some level, all leaders aspire to inspire. Everyone wants a motivated group: they're fun to be around, productive, and validating. If a leader has a motivated group, that must prove that she is a good leader, right? In fact, most business leaders are so desperate for staff with motivation that an entire industry has grown up around selling the abstract commodity of motivation. Platform speakers pack stadiums to extol its virtues. Rafts of posters display inspirational images. Libraries of books offer sappy parables. Lifetimes of commuter tapes and CDs drone on and on and on. Ironically, the seemingly endless supply ...
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