Creating the World We Want

These last two chapters, Creating Shared Context and Declaring and Describing the Future, detail the components of the necessary narrative for change. Without the past and future being framed and understood or imagined, those with whom we communicate will not have the necessary limbic understanding of what we want to do.

During the 2012 presidential campaign in the United States, neither candidate succeeded in communicating these key elements, context and future, with any consistency or cogency. The campaign was largely an argument about the same set of facts. Most of the rhetoric was about the weedy details of policy or was a personal attack on the opponent. None of it was connected to a past, present or future. Proposed ...

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