Preface
CYNICS about the environment abound in business. “Following those increasingly stringent regulations will wipe out our profitability!” they rant. Tempers flare, blood pressures rise, and associations are formed to lobby against environmental laws.
The other side shares this polarized view—that “business” is on one side and “environment” is on the other. Many people think of big business as the environmental enemy.
Yet the truth is that some businesses are saving millions or even billions of dollars each year by taking environmental steps and dispelling the myth that you have to choose between profit and environment. The challenge is for ordinary people to convince their companies and organizations that they can be Lean and Green.
Lean ...
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