Chapter    9

User Interface Design

As of this writing, more than 550,000 apps are available for iOS. Talk about fierce competition. Your app will be in the App Store competing for the eyes—and pockets—of the users of hundreds of millions of devices. With so many products out there, users are often at a loss when trying to compare apps. Here’s a quick experiment: fire up the App Store on your iOS device or in iTunes and search for an app. Use the search term “photography.” Or “weight loss.” How in the heck are users—your potential users—going to find your app among all this noise? Primarily, it’s through their eyes. One of the most important things you can do for a successful app is to have a great icon. Hire an artist and have them make ridiculously ...

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