We call social engineering, the deception art. It is, simply, capturing information by deceiving/manipulating the target person. There are several ways to do this. For example, a fake message that you have sent to someone to hack his/her email is a simple way of social engineering, or an email or SMS saying, You have earned $500 constantly, is meant to deceive you. It is a very familiar social engineering example.
News about celebrities, for instance, attracts more attention than other news. They often appeal to wider masses, mostly fans and followers, and attract media. Media organizations have to rely on sensational and exaggerated news to attract ...