Part 1: Negotiation: A 30,000-foot view
Before we start cracking the negotiation code that is present in all of our interactions—with our boss, spouse, neighbor, and attorney—it is important to look at the big picture of negotiation. First and foremost, anyone with the will to learn and improve has the potential to become a world-class negotiator.
Truth 1: Negotiation: A natural gift?
Truth 2: The magic bullet: Preparation
Truth 3: Your industry is unique (and other myths)
Truth 4: Win–win, win–lose, and lose–lose negotiations
Truth 5: Four sand traps in the golf game of negotiation
Truth 6: If you have only one hour to prepare...