Learn Your Way to Success: How to Customize Your Professional Learning Plan to Accelerate Your Career

CHAPTER 9LEARNING FROM CONFERENCES AND TRADE SHOWS

Several years ago, I was a speaker at an e-learning conference. Just prior to the session in which I was presenting on the topic of knowledge sharing, there was an outstanding keynote speaker. At the start of my session, I asked the hundred people (mostly training managers) in my audience, “How many of you think the previous speaker had some interesting ideas that could be of value to you?” Almost everyone raised a hand. I then asked, “How many of you think that at least some of the speaker’s ideas could have value for your company’s CEO and other executives?” Again, almost everyone raised a hand. Finally, I asked, “How many of you plan to buy a copy of the speaker’s book or a recording of his ...