Learning Social Media Analytics with R

Chapter 2. Twitter – What's Happening with 140 Characters

An article in Forbes in 2012 outlined research undertaken by a Paris-based analytics firm. The research had found Jakarta to be the world's most active Twitter city (source: http://www.forbes.com/sites/victorlipman/2012/12/30/the-worlds-most-active-twitter-city-you-wont-guess-it/#3b3f7d16343b). This may be a surprise, given the population count and other dynamics of the city, but such insights aren't jaw-dropping any more. The world is now a place where every other person has a virtual identity on numerous social networking platforms. The previous chapter gave you a quick glimpse into what a social network is (in case you didn't already know it) and this chapter will build on those concepts ...