Video description
Joan Schneider and Julie Hall of Schneider Associates, coauthors of the HBR article "Why Most Product Launches Fail," explain how to attract and maintain consumers' attention.Table of contents
Product information
- Title: Lessons from New Product Launches--Cell Zone to iPad
- Author(s):
- Release date: April 2011
- Publisher(s): Harvard Business Review
- ISBN: None
You might also like
video
Radical candor: be a better boss
Bad bosses make people miserable. They kill innovation, stifle growth, increase costs, and create instability. Well-meaning …
book
Designing Data-Intensive Applications
Data is at the center of many challenges in system design today. Difficult issues need to …
video
Create Slides People Will Remember
Nancy Duarte, author of the "HBR Guide to Persuasive Presentations," explains how to avoid PowerPoint hell.
video
Automation in AWS with CloudFormation, CLI, and SDKs
More Than 11 Hours of Video Instruction More than 11 hours of video instruction covering AWS …