Chapter 8. Herding cats: The golden thread that runs through radical innovation

Herding cats: The golden thread that runs through radical innovation

If you’re a fan of cowboy movies – and be honest now, who isn’t? – you’ll probably have fond memories of an old epic called Red River, starring John Wayne and his younger sidekick, Montgomery Clift.

It’s about the battle for land, the battle between generations, the battle between the pioneers of the untamed West, and the indigenous tribes who already occupied the territory. But mostly, it’s about cattle.

The centrepiece of the story is a long, gruelling trek to drive a herd of more than 6000 steers northwards across the raging river of the title, and on ...

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