O'Reilly logo

Lettering by Andrew Haslam

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

…0.0 Introduction

Lettering is everywhere. It labels the physical environment: road signs, shop façades, fairgrounds, advertising hoardings, underground diagrams, estate agents’ boards, manhole covers. It provides information, prophecy, poetry, stories, humour and tokens of value. It forms printed matter: posters, books, newspapers, magazines, maps, banknotes, cheques, licences and certificates. It identifies and promotes: brands, products, packaging, clothing, bags and shoes. It is both illuminated and animated on film, television, the internet, laptops, Blackberrys, phones, iPods, Game Boys and a plethora of electronic devices. Yet at its simplest it is utilitarian handwriting at the tip of a pencil, as we jot down a phone number. From the ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required