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CHAPTER SEVEN
INVESTING IN WOMEN
Why It Is Critical for Companies in the Twenty-First Century
This chapter outlines the important role that women play in successful companies and shows how specific investment in women leaders can maximize their potential as contributors to the organization.
We gratefully acknowledge Alexcel member Susan Diamond, who facilitated our original teaming on this project. The names of women in our study have been changed for confidentiality.
Whether it’s PepsiCo CEO Indra Nooyi smiling from the cover of Fortune magazine in February 2008, former Hewlett-Packard executive Carly Fiorina on the book covers at Borders, ...

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