Living Strategy: Putting People at the Heart of Corporate Purpose

The living strategy journey: Bridging from philosophy to action

We operate in time, we search for meaning, we have a soul — these are the tenets on which the fundamental humanness of organizations is built. To deny them is to create organizations without hope, inspiration or excitement. To acknowledge them brings creativity and inspiration. But how do you bring these tenets to life? The nine capabilities create a broad context, but they are little more than a wish list of broad aspirations. They show the general direction but not the detail of action. The rest of this book shows how the three tenets and nine capabilities can be harnessed to create superior performance through inspired and committed people. It shows traction, what can happen ...