Chapter 11. Distributing your application

This chapter covers

  • Choosing the right distribution strategy
  • Publishing your application
  • Getting others to discover your app
  • Distributing through third parties

In the previous chapter, we covered the bases of the privacy debate surrounding the use of location-aware applications and how to make sure your applications comply with privacy guidelines and legislation.

In this chapter, we’ll talk about how best to compete for attention among the increasing number of applications available in app stores today. We’ll look at how to select the right distribution strategy for your app, how to publish the app in practice, and which third-party channels can be used to distribute your app.

11.1. A product is only ...

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