Looking for the Right People

Hiring for Attitude and for Skill

James F. Parker

Every year, Southwest Airlines receives well over 100,000 resumes, from which it may hire 1 or 2 percent of the applicants. One pundit did a statistical analysis and concluded that it was more difficult for an aspirant to be hired at Southwest Airlines than it was to be accepted at Harvard.

Nobody is hired without a personal interview, and multiple interviews are required for many jobs. Our People department did a superb job of sorting out candidates with the requisite skills and attitudes, but good hiring is a collaborative process. The HR professionals at our company were very sophisticated, and they recognized the importance of including people with various perspectives ...

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