Machine Learning: Make Your Own Recommender System

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THE FUTURE OF RECOMMENDER SYSTEMS

 

Recommender systems are one of the most visible applications of machine learning and data mining today, and their uncanny ability to convert our unspoken actions into presenting items we desire and accept is both addictive and concerning. Cloudera Founder Jeffrey Hammerbache laments “the best minds of my generation are thinking about how to make people click ads,”³¹ and Ex-Google employee Seth Stephens-Davidowitz envisages that “all the next Newton’s and Freud’s will be data scientists.”³² It’s also difficult to foresee government intervention slowing down the sophistication of recommender systems and especially given that so many end-users are willing to volunteer personal information to ...