CHAPTER THREE

BECOMING A CEO

You may be reading this book because you want to start your own company or you aspire to be the CEO of an existing business. Maybe you already are the CEO of your organization or you want to move up the corporate ladder to a top position. Or maybe you just want to understand your boss better. Regardless of your current job and professional goals, it is to your great advantage to understand leadership from the perspective of the chief executive officer. CEO is the ultimate position of power and leadership in business. To think about leadership, start from the top.

STEP IT UP, OR STEP OUT

Founding a business calls for one set of leadership skills. Moving from launch to early growth and then expansion requires another. ...

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