Book description
In this book, readers will find the inspiration needed to expand social media presence and add an appealing new dimension to branding and marketing efforts.Social media has exploded, not only for individuals but for businesses too. Today, more than 83% of small business owners say they believe social media is essential for their companies. Make Your Business Social provides actionable solutions for business owners to create and sustain a successful social media presence.
In this book you will learn how to: build or expand a social media audience for your business; create graphics, even if you’re not a designer; choose the right platforms for your business; cultivate strategies for present and future social media; and use real-life experience from current business owners.
Make Your Business Social brings fresh insights from its three authors, who have spent years creating and managing social media for businesses. Within these pages, you will find the inspiration you need to expand your social media presence and add an appealing new dimension to your branding and marketing efforts.
Table of contents
- Cover Page
- Halftitle Page
- Title Page
- Copyright Page
- Dedication
- Contents
- Introduction
- Chapter 1 Why Spend the Time on Social Media?
- Chapter 2 Take It Offline to Develop Your Social Media Content
- Chapter 3 Cultivate an Audience
- Chapter 4 Make It Visual
- Chapter 5 Facebook
- Chapter 6 Instagram and Pinterest
- Chapter 7 LinkedIn
- Chapter 8 YouTube
- Chapter 9 Twitter
- Chapter 10 Next-Level Social Media
- Chapter 11 Hear from Those Who Have Done It Well
- Appendix Sample Social Media Plans
- About the Author
- Index
Product information
- Title: Make Your Business Social
- Author(s):
- Release date: July 2020
- Publisher(s): Business Expert Press
- ISBN: 9781952538018
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