O'Reilly logo

Making a Living from Your eBay Business by Michael Miller

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 21. Choosing the Most Effective Listing Options

In the preceding chapter we discussed things you can do to increase your auctions’ success rates. Well, eBay offers you several other ways to draw attention to your auctions—although not all of them are terribly cost effective.

We’ll examine each of eBay’s listing enhancements (bold, highlight, Gallery, and so on), as well as a few more basic listing strategies—such as how to determine the right auction length and category. You can select any of these options when you’re creating your auction listing.

Be careful when selecting these options, however; each enhancement you select increases your costs, and you can’t run a profitable business if your costs are too high!

Note

A 3- or 5-day auction ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required