November 2012
Intermediate to advanced
368 pages
9h 47m
English
book
Making Innovation Work: How to Manage It, Measure It, and Profit from It, Updated Edition
by Tony Davila, Marc Epstein, Robert Shelton
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3. Choosing Your Destiny: How to Design a Winning Innovation Strategy
Choosing the Right Strategy
“Innovation is a survival issue.”
—3M1
One of the first rules of innovation is that you must clearly decide how your organization is going to play the innovation game. This is senior management’s responsibility; there is no menu of generic strategies from which to choose. Each company’s management team has to craft its own innovation strategy, adapt to changing conditions, and choose the right time to make key moves.
The innovation strategy must support the business strategy. The amount and type of innovation (radical, semiradical, and incremental) varies depending on the strategy and the competitive environment. As with anything important, timing ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.