Making Sense of Iranian Society, Culture, and Business

Book description


Iran represents a large and emerging economy with a strategic location extending from the Persian Gulf to Central Asia, a huge consumer market, tremendous natural resources, and numerous petrochemical and manufacturing industries, which require heavy investment and development. Understanding the Iranian business
environment requires a holistic approach because in Iran society, culture, religion, economy, politics, and family are intimately intertwined. Therefore, this book adopts a broad scope and relies on a wide range of academic and professional resources to bring insights into the Iranian context. The author bridges theory and practice by offering a reasonable blend of academic perspective and practical expertise. He offers an analytical, readable, comprehensive, and impartial account. This book is a valuable reference for business managers, investors, analysts, policy makers, scholars, students, expatriates, travelers, and all those who are concerned with the Iranian affairs.

Product information

  • Title: Making Sense of Iranian Society, Culture, and Business
  • Author(s): Dr. K.H. Yeganeh
  • Release date: August 2015
  • Publisher(s): Business Expert Press
  • ISBN: 9781606495995