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Making Sustainability Stick: The Blueprint for Successful Implementation, Premium Edition
book

Making Sustainability Stick: The Blueprint for Successful Implementation, Premium Edition

by Kevin Wilhelm
October 2013
Intermediate to advanced content levelIntermediate to advanced
452 pages
11h 1m
English
Pearson
Content preview from Making Sustainability Stick: The Blueprint for Successful Implementation, Premium Edition

Chapter 4. Return on Sustainability (ROS)

Business leaders need to prioritize climate change efforts and understand what return they are going to get from these investments. This chapter is designed to provide decision makers with both a framework for how to sort through the implementation process and real world examples of companies that have realized financial and brand benefit by reducing carbon emissions.

To help companies sort through the myriad of potential strategies and opportunities for reduction, and to quickly help them understand which actions give them the most ‘bang for the buck,’ I’ve created a new framework called Return on Sustainability (ROS) and several new carbon ratios to give decision makers quantifiable tools to quickly ...

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Publisher Resources

ISBN: 9780133552867